Tag: analytics

Marketing is undergoing a revolution driven by data. Gone are the days of generic messaging. Today's empowered customers demand personalization, and businesses that harness data to understand individual needs will thrive. This article explores the power of data-driven marketing and how it can transform your business.

Popular and exciting as it is, the work of a data professional consists not only of insights and revelations, but involves plenty of routine. Thankfully, more and more tools appear to automate the tasks one has to deal with from day to day, from dataset to dataset. Being a cutting-edge platform, Megaladata is happy to offer you all the special comp...

The Finance sector is a data behemoth, with an estimated 150 zettabytes of data to be analyzed by 2025 according to IBM.

A tree model is one of the common structures for storing and transferring data. Universal exchange formats, such as JSON and XML, use exact hierarchical representations of information. However, most algorithms are designed to store data as flat tables. Megaladata has special components for working with tree structures.

Data is growing at an explosive rate, but your analysis tools are lagging behind. Does this sound familiar? Excel can't handle the data volumes. Data science specialists are hard to find and expensive to train. Choosing the right software feels like navigating a jungle of options. In the face of all these challenges, what can help?

Is low-code development truly a viable alternative or is it just a fad? Debunking five most common myths about low-code development and software.

Every entrepreneur striving for effective business management comes to ask themself a question: What is the income brought by one client?

Advanced analytics platforms and Business Intelligence systems employ different approaches when dealing with data. Although data analysis takes place in both cases, there are significant differences between the two types of software — while BI applications focus on visualization and user-friendly representation of the processed information, advance...